Copywriting

Airalo app

Airalo was on the search for influencers to get the word out about their digital esim cards that helps travelers save on data roaming charges and is accessible anywhere in the world.

I went the “vulnerability” route and started with mentioning an annoying occurrence that happens when you travel abroad. By using this pitch I connected with the audience on an emotional level because I mean come on, we’ve all had that issue before while traveling abroad.